WHAT WE DO
We are a specialist mass market company providing Market Research & Strategy services. We are based in Joburg South Africa with presence in SADC, West Africa and East Africa.
For over 15 years we established a niche in the market as being amongst the few consumer insight companies that’s in touch and in the forefront. Our clients delight in doing business with us because we offer them “The So What” end-to-end solutions into previously uncharted territories Beyond Research to strategy and implementation.
Our ground-breaking work can be summarized by the strategic output work we have done for clients like Nando’s, MultiChoice, Tiger Brands, Builders Warehouse, Toyota, DStv Media, Flash Mobile, Virgin Active and lots more.
Our Footprint
- Foshizi is present in all 9 South African provinces.
- 40 houses in the townships and suburbs to use as research venues.
- 20 Moderators.
- 50 surveyors.
- 4-6 week turnaround depending on size of project.
- We have close access to churches, stokvels, taxi ranks and chiefs in the rural areas.
- Represented in 10 key countries in Africa through a network of signed-on global affiliates who all belong to the Foshizi Africa Partner Network. The countries in which we are represented Zimbabwe, Botswana, Malawi, Lesotho, Mozambique, Swaziland, Kenya, Tanzania, Nigeria and Angola.


Why Foshizi
- We are a leading Emerging Market specialists.
- Proven track-record and contactable references across 20 industries.
- Company draws from its wealth of 15 years’ experience since its existence.
- Deep compelling understanding of the South Africa consumer and segments.
- National, with a great network into the township and rural markets.
- Brave, original, creative and in-touch.
- Our highly skilled teams are on the ground and have unprecedented access into people’s lives having done research on stokvels, the Mining sector, the low-income market, taxi drivers, sangomas, loan sharks, informal traders and even the higher income black market. We are prepared to go where many dare not tread!
- Innovative research methodologies that allow respondents to reveal the naked truth about themselves.
- Rich video documentaries of the research as it happened to give you the front-row seat into the research.
- Multilingual, we are the only company in SA to have produced a series of award winning township lingo dictionaries.
- We understand that research results need to be business actionable and we pride ourselves in that we offer that "So-What?" which is ultimately often the missing link in standard research findings.